"How I Made $42,113 in 5 Months Using the Secrets I Expose in this NEW Guide (with just one project!) — AND How You Can Do It Too!"

From the Desk of: Ben Prater & Robert Plank

Dear Internet Friend,

It's insane. The nerds have won!

Bill Gates, America's ultimate and richest geek — has a "net worth" of well over forty billion dollars. (To give you some perspective — compared to what the average person earns, Bill Gates could purchase a $300,000 Lamborghini Diablo for about $.31!)

Three Of The Five Richest People In The United States
Have One Thing In Common...

They Built Their Massive Wealth —

— By Creating Software!

Hundreds of software millionaires have built their software empires by following the same pattern over-and-over:

  • They develop a hot idea for software...
  • ...transform these ideas into best-selling software and then...
  • ...rake in dump truck loads of cash by offering it to millions!

But you're asking — what does that have to do with me?

If you've ever dreamed about building a business that can stand the test of time, that can deliver consistent massive profits, that doesn't take a genius to create and maintain — you can now get your hands on the ultimate step-by-step guide to the secrets of the software business! (I'll tell you more about its secrets in a second!)

Your dream can now be a reality!

You see — these companies want you to think that developing software is too hard or too expensive. They want you to believe that software development is only for the elite — the super-smart or the super-powerful.

But you know what —

— "That's a Big Fat Load of Bull!"

Look — I'm no stranger to the software business.

I've been developing software for the last decade. I've created dozens of powerful software applications — some that span hundreds of thousands of lines of code in length. I've commanded an organization as the Chief Technical Officer (CTO).

If there is one thing I know — it's software!

But — you know what I finally figured out?

The secret to creating massive software profits boils down to three simple steps:

  • Get a Killer Software Idea. Companies spend millions of dollars engineering "processes" to generate software ideas. What a joke! All you need is a system that consistently delivers hundreds of software ideas to your doorstep — day after day.
  • Building the Software using a Time-Tested Proven Blueprint. You've seen it — software that just plain sucks. It sucks because someone forgot to use a time-tested proven system for designing their software. They get lazy and guess what? You pay for it. All you need is a system that gives you the step-by-step blueprint that delivers great software everytime.
  • Making the Software Available. Every year, software companies like Microsoft, IBM and Sun spend millions of dollars promoting and marketing their software. What? Are they crazy? (Yes.) All you need is a system that delivers proven strategies — to generate massive low-cost and free exposure to your software and techniques that get people to buy — right now.

That's it!

Three steps stand between you today — and a software empire that could have your name on it tomorrow! (Imagine THAT for a second! Exciting, huh?)

The magic is that the formula doesn't require you to be a software programmer. In fact — I hope you've never seen a line of code!

Nope! Not one!

Let me boil it down... In the next 30-minutes you could have, in your own two hands, a step-by-step formula for churning software ideas into software gold.

I was determined to create a guide that could show anyone can create, build and sell software — and, in doing so, exposing the secrets that mega-software corporations were keeping under lock-and-key. But why?

Let me tell you a little story —

In March, I was invited to Microsoft. I was going to meet one of Microsoft's most Senior Software Developers (they call them "Researchers"). He was going to take me on a tour of the "campus" — complete with beautiful parks, amazing buildings and impressive monuments.

I had never been on Mr. Gates's turf — and was thrilled to be able to see it for the first time!

When I walked into the engineer's office, he was grinning. (Hey, I just thought he was a generally happy guy!) After a few minutes of small talk, he showed me an image on his computer — a photo of a beautiful Ferrari, glowing in this wild deep purple hue. I thought he had found the photo at Car and Driver's website.

"Ben, can you believe this is my car? My wife and I flew to Italy to watch as it was being built on Ferrari's assembly line. We wanted to make sure the color was perfect!"

As you can imagine, I was floored!

That was HIS car in HIS driveway!

So I asked —

"How long have you been working here at Microsoft?"

He told me that he'd been there just under 10 years. And noted — he was thinking about retiring soon.

As we toured more of the "campus", I discovered that Microsoft has created nearly 21,000 millionaires and multi-millionaires in its brief 20-year existence.


The Engineer invited me into one of Microsoft's Secret Development Labs — if I promised not to tell anyone about what I was getting ready to see. I leapt at the opportunity! (I must have looked like a dog with my tongue wagging!)

Using a keypad, he punched in his secret code and the door opened. (I thought I was on the Starship Enterprise!) I can't tell you much — but I'll tell you this — Microsoft spends "truckloads" of money in researching new ideas and new technologies.

He showed me around — demonstrating some of the "cool stuff" (he liked saying that) that Microsoft would soon be releasing to the public. (Hint: Think X-Box-ish!)

While we were in that Lab, he stopped, thought for a moment and said,

"Ben, everyday it still amazes me — every single day we're generating killer ideas, using our magic system to turn these ideas into software, and getting people to shell out millions of dollars to buy our software all around the world.

"Listen — we're taking a $20,000 operating system and burning it on to a CD that costs us pennies. In any other industry, you measure margins with a razor — but not with software industry! We have fat margins!

"Look — there is no question in my mind or Bill's mind (he calls him Bill!) that creating and publishing software is and will continue to be the most profitable business in the world for the next 50 years!"

I was dumbfounded.

And I was mad! I was mad that companies like Microsoft thought they had some kind of magic pixie dust they could sprinkle on their ideas — and turn them into raging software successes!

Not true!

But he was also "dead-on" — there is no single business in the world that can match the sheer potential of the software business. Bill Gates is living proof!

I needed to leave, thanking him for the time and the ultimate tour. (He even offered to give me a spin in his Ferrari — but he didn't bring it to work that day because of the rain. Darn Seattle weather!)


This meeting became the birth of my project "Software Secrets—Exposed!™". Microsoft, IBM, Sun and other software companies thought that they could guard the secrets to their software success — but they were "dead wrong".

What a person needed to replicate Microsoft or any other software company — was simply — a system.

How could I take on these massive giants?

I devised a plan...

On the six-hour flight home, I began sketching an outline of the secrets I wanted to expose — absorbing my experience as a programmer and a marketer.

I began to outline a step-by-step system that would allow anyone, regardless of their level of technical skill — to be able to generate hot software ideas, turn the ideas into software, and publish them to the world for hefty profits.

It was time...

I bolted the door to my study and began squeezing my brain for every last nugget of experience I had stowed away in my years of experience. Then I went through my reams of notes I had archived over the years — tips, techniques and strategies I had learned from my bosses, coworkers and friends online.

I had no plans to hold back anything!

Six weeks later I emerged, drained —

I had laid it all on the table.

It was all there — a book chock-full of all the secrets of software business — completely naked, completely EXPOSED!

I zipped it off to a programming buddy of mine, Rick Smith. He's been in the software business as long as I have. I wanted to know if I was even close to being on the mark. If it wasn't up to par, I knew Rick would be honest with me. (As painful as it would be to hear.)

This is what he came back with — for anyone who wasn't sure if "Software Secrets—Exposed!™" was right for them:

What Rick Said...

If you're looking for a knock-out guide to creating software products, look no further than Ben Prater's "Software Secrets—Exposed!™".

Ben spills the beans in this massive "how-to" exposι. In fact, I found myself wishing Ben hadn't given away so many of my secrets for the quick-and-dirty tricks to developing hot software products.

Ben starts you from the beginning, showing you how to brainstorm hot ideas for software products that people want right now. He gives you dozens of website links you can check out this very minute to see what people want. And it won't cost you one red cent to check them out! He also reveals how to make sure you have a software winner before you write one line of code!

Next, he'll show you how to plan the software project so that your final product is one you can be proud of. Believe me. Planning is usually the hardest part of a software development project. But with Ben's special BluePrint method, it will become almost like child's play for you.

And finally, the marketing methods Ben reveals are worth the cost of this masterpiece by themselves. Millions of dollars are left on the table every year by software developers who don't know how to market their products. But with Ben as your guide, that won't be the case for you. You'll feel like you're an expert at marketing your own software products.

The only thing Ben doesn't do is write the software for you! If you develop software products or you've ever thought about it, you owe it to yourself to check out "Software Secrets—Exposed!™". Because if Ben Prater and this e-book can't help you develop software products and market them, you probably should see a doctor right away because you're probably beyond help!

— Rick Smith, "The Net Guerrilla"
(26 years experience in the computer industry and author of "How to Use Your Computer Like a Tank to Roll Over Your Competition")

I guess I wasn't far off!

(Keep reading — I've included other comments by people that have had an opporunity to check out the course.)

Now let's get down to the nitty-gritty — let me show how my ultimate guide, "Software Secrets—Exposed!™" delivers the goods —

How-To Techniques for Coming Up with Dozens of Software Ideas in Minutes...

You'll be amazed when you learn about the simple, proven techniques I use every single day to generate software ideas hand over fist!

Here are some of the little gems you'll unearth:

  • You'll watch as I develop several software ideas out of thin air. And I'll teach you the surefire techniques you can use to do the same thing. It doesn't take a genius — you simply have to know the keys for plucking killer ideas out of nowhere.
  • "How Your Hobby Could Be the Next Hot Selling Software Product." You'll see several examples of how you can take any hobby and transform it into a profitable software idea. It's so simple, you'll wonder why you didn't think of it!
  • Learn How to Get People to Throw Hot Software Ideas at Your Feet. Not only will you learn how simple this technique is — but I'll show you where to go to find these people. Too many people throw away money overlooking this technique!

That's just the tip of the iceberg. I'm throwing in a list of 24 sizzling places you can immediately go to online to get tons of free software ideas. Before long, you'll have so many ideas that your eyes will pop and your brain will explode!


Jim Edwards It never even occurred to me that I could have my own software package to sell online... until I read your ebook! What a breakthrough!

It lays everything out step-by-step so even a techno-dummie like me can get my own piece of the Bill Gates pie! Thank you so much for putting together such an incredibly useful resource for a *very* non-technical person! Great Job!

Jim Edwards, co-author

"How to Write and Publish your own eBook... in as little as 7 Days"

Ok, ok... would you like to know what else you get in "Software Secrets—Exposed!™"?

Let me show you...

How To Turn a Software Idea into Software Reality — with Zero Headaches...

I've watched year-after-year as people put together sloppy, buggy, useless software. As they come to me with the hope that I can resurrect the dead lifeless software, I point to one thing that would have solved all their problems — my "BluePrint" system.

Ouch, imagine the money and time those people have wasted forever!

For the first time, I'm going to reveal step-by-step the juicy details on how the "BluePrint" system works.

The BluePrint wasn't concocted overnight. It's a time-tested bulletproof system I've used and refined over the last 10 years.

How do I know it works?

One web-based application I created — contained over 150,000 lines of code. (Think War and Peace!) But with the "BluePrint" system I followed — it was designed, built, and worked effortlessly!

You'll find the BluePrint a life-saver, worth many times what I'm charging for you to own this once-in-a-lifetime system.

Get this — with the BluePrint technique you don't need to know how to program a computer. You never have to touch a line of code, you don't need to know your ASP from your C++!

Manuel Viloria I like Ben Prater's "Software Secrets—Exposed!™" Blueprint because it gives me an eye-opening, step-by-step guide to success in the world of software development. Pilots have lists, and doctors have reference books. This future software developer now has one useful starting point, thanks to Ben Prater.

Manuel Viloria

It's crazy! But...

If you are a programmer, and you insist on writing code yourself — you'll get my time-tested system for writing ironclad code.

I divulge the five-star secrets I've been using to code faster, more simply, with less bugs — all while having fun doing it.

Building the Bridge to Software Profits Success

In the final section "Software Secrets—Exposed!™", I'll unload the goods on how to make your software irresistible — techniques that will have people pounding on your door, begging for your software!

There is no magic and there is no mystery to what motivates people to buy — but there are proven methods that work. Here's some of what you'll find in this section:

  • The 4 Steps to Packaging Your Product Perfectly. With steady sharp-shooter precision, you'll see what needs to go into your software's "box" — the magic ingredient list that will thrill your customers!
  • 17 "Zones" every Killer Website Must Have. In a blow-by-blow session, you'll get the goods to give you the unfair advantage over your competition.
  • The Magic "Booster Shot" You'll Learn to Rely On. This technique is like a giant magnet — it will suck visitors to your site and keep them coming back over-and-over. You'll also use this technique to get your buyers to zip back to your site on a regular basis and buy every new product you release!

Bill Whitehouse Programming can be subdivided into two categories. There is, on the one hand, the purely technical aspect of things in which a person must know one, or more, programming languages in order to generate the code that will give expression to a software concept. And, on the other hand, there is the process of coming up with an original software concept and, then, structuring that idea so that it can be encoded through a language.

Ben Prater's book: "Software Secrets—Exposed!™" is about the latter aspect of programming - which, in truth, is the most fundamental and important facet of struggling to bring a software project to life. An old computer adage claims: 'garbage in, garbage out', and Ben Prater's book is all about how to avoid putting structural garbage into a software project so that the end result will accomplish what was originally conceived, and do so in an efficient, if not, elegant manner.

Does Ben's book show you how to do software programming? If by this, you mean: 'to do coding', then, the simple answer is "no". But, if one understands that programming demands a lot more than an ability to know how to code a project, then, you will come to appreciate the fact that his book does take you into the inner sanctums of programming secrets - which are entirely conceptual, structural, and organizational in nature - no coding required.

You can contract out for program coders, and you can contract out for creative, structural programming expertise. Why not discover how you have the latter capabilities within you by reading Ben Prater's book, and, then, you can proceed to the relatively easy part - hiring a coder, when you have your software idea all mapped out through a structured blue print - a process for which Ben's book provides a great deal of insight and guidance.

With warmest regards,

Dr. Bill Whitehouse, Run The Gamut

Not only that, but we'll talk about how the "top dogs" leverage affiliate programs to grow their software sales consistently week after week. (Some report a 50% increase in sales using this technique by itself!)


Remember —

I want to show more that is in the guide, but I want to remind you —

Regardless of your technical abilities, "Software Secrets—Exposed!™" will give you the step-by-step template you can use to:

  • Create Hot Ideas for Profitable Software...
  • ...Turn those Hot Ideas into Killer Software Even If You Can't Program your own VCR....
  • ...and Transform that Killer Software Into Colossal Profits...

It is a system that will work for anyone that is serious about making money, not just dreaming about it. (If you're a dreamer, don't order my system — we'll both end up being disappointed.)


Linda Locke I am very impressed with your "Software Secrets—Exposed!™" ebook and read the entire book in one sitting. As a former technical writer for several software development firms, I am very aware of what happens when you don't properly plan your software projects — i.e. chaos and expensive budget overruns and a product that fails.

Your ebook does an excellent job of showing product developers how to take the mystery out of the planning process and shows them exactly how their projects can be successful using your Blueprint Method to ensure that they develop not only a great software product, but a profitable one.

Your book will help a lot of people to make a lot of money. Congratulations on a great book!

Linda Locke Regent Press

Again —

You can use the system over-and-over, building your suite of software and building profits — until you simply can't carry the cash bag to the bank anymore!

Ok, that's not it!

Here are more of the Amazing Secrets, Tips and Techniques You'll Learn in the "Software Secrets-Exposed!™" Course...

Look what else you'll be getting...

  • How to pick out the perfect software project — learn from the shipwrecked lessons of others —
  • Like a clever soldier in a field of mines, I'll show you the tricks to avoid becoming a battlefield casualty of a bad project...
  • Use my "Power Strategy" to scope out the competition and get them to blindly give away all the juicy details about their software — you'll love this technique! (I use this technique every day to spy on my competition!)
  • You'll get a sneak peak at the three top strategies every successful software developer employs —
  • Why you don't have to create perfect software — and who you can thank for this idea...

Paul Bauer The secrets in Ben's "Software Secrets—Exposed!™" ebook helped me create over six-figure incoming with ONE software title in less than three years. Ben is a genius at helping people find their idea, build it and make it happen!

Paul Bauer - Author of Dream-Minder

You'll also find out...

  • How building software is exactly like building a house — and what you need to know to ensure your software is strong as a rock! (This may be the most important part of the whole guide...)
  • If you're in a hurry, I'll tell you how you can have software ready-to-go in 7 days...
  • Can you believe that thousands of dollars of software are being "dumped in the river" every week? You'll get the tools for building a turbocharged software money-vacuum!
  • You'll get the scoop on the two software styles you must absolutely understand before touching a project — and how to pick the perfect one for your project —

Think about this...

  • Hotmail gives us one of the secrets to how powerful software is developed — I'll reveal their little "secret"!
  • The "Next Generation Software Strategy" that no one knows about — and how to profit from it before they do! (Get a headstart — in six months, this market will be crammed with competition!)
  • My friends said I was crazy, but I unlock my toolbox — and you get to see every tool I use to hammer, torch and weld my way to successful software projects —
  • What all "Successful Idea People" have in common — I'm gonna tell you and you might be shocked!


I have quite a few ideas in my mind from reading your Book! I haven't closed the book since I got it three days ago. As I read through the book the first time, I run on to things I never before would have thought of. Very helpful in my marketing business creating new avenues of profit in a different marketing arena!

Ben's course explains better then I could, how to make software development tactics vary easily work for you, in getting your project ideas up and running. Even more so, how to take the knowledge Ben has poured into this book and use it to create vast amounts of wealth for your business!

Building a software based website has always been in the back of my mind! I never knew how to take the right steps to accomplish this task. after reading your book "Software Secrets—Exposed!™" I now have taken the first steps to the software development blueprints and design I've been looking for! Thanks Ben!

Dan Hornburg

Bill Harrison Previous to buying "Software Secrets—Exposed!™", I'd had several nightmare experiences hiring programmers. One project was supposed to be done in a month, it took a year, the final price tag was more than FOUR times what was originally quoted and ultimately I still had to scrap the whole thing. If I'd had the information presented in Ben's book, I would have saved myself a lot of time, money and frustration.

Bill Harrison


  • How to leverage the Handheld Craze — what others are missing and how you can butt your way into the hot handheld market...
  • Using current events to ignite a software buying frenzy —
  • You need to know about several types of software projects you should never, ever touch. I'll tell you which ones! (I wish someone had grabbed me by the shoulders and told me when I was starting out!)
  • Before you ever embark on your project, I give you the sure-fire tips to guarantee it'll be an "out-of-this-world" winner.

You'll have the front-row seat as:

  • I'll divulge my techniques for building your software on paper before a line of code is written — and you'll discover how this simple process will save you thousands of dollars every single time you use it! It's crazy!
  • My list of proven questions you must absolutely ask of any programmer who wants to work with you — these could be a lifesaver —
  • How I use a magic little piece of paper to save my day, keep all my projects on track and keep me motivated on all my software projects. (I'd be dead in the water if I hadn't discovered it!)

Damian Qualter "Software Secrets—Exposed!™" is a "one-off". I having been to developing products for a number of years but the software market has always eluded me. Now after reading Ben's book this is no longer the case. Software is probably the most profitable and most widely bought resource there is on the net — you are shooting yourself in the foot if you do not buy this book today!

Damian Qualter


  • How to "hypnotize" programmers into building your software project for free — you need to know about two of my techniques!
  • The "Deluxe Guide to Building the Ultimate Website" for your software. (I've been told this is worth the price of the system — all by itself!)
  • If you hire someone to build your software, you could lose your shorts — unless you read my red-hot guide to contracts.
  • Everyone asks me — "How Much Do I Charge for my Software?" I'll tell you — and I'll also give you a peep on tips you can use to boost your prices instantly!

You might want to know —

  • What one programmer taught me that keeps my support costs at virtually nil — by using my own customers! Shhh! Don't tell anyone about this!
  • How to Demo your software for "Maximum Profit Potential". I keep laughing — no one seems to get this right — but I reveal what secrets the gurus are using.
  • Don't have a merchant account to accept credit cards? No problem. You'll get the ultimate zero-cost source. Knowing this will save you a fortune!

Dear BenJamin,

Before reading your book, I had a lengthy list of questions relating to hiring a programmer to do a project for me. Your book neatly answered all my questions and concerns, and very likely prevented me from making some costly mistakes.

Boyd Stone

Ben —

I am still contemplating all the information that I have just read. "Software Secrets—Exposed!™" is loaded with great information and covers just about everything one needs to be aware of before successfully selling software on the Internet. I am currently developing a web site for a client to sell a web-based software solution and your ebook has provided my client with definate strategies he can now implement...

and that's WITHOUT any hype!

Zahid Saddique

And that's only the tip of the iceberg!

Imagine being able to wake-up each morning, sit down at your computer, fire up your email and see dozens of new orders for your software piling up.

"Instead of going to the grind every day — you could be creating interesting software projects, making wheelbarrows of cash and living the Dream Lifestyle!"

With "Software Secrets—Exposed!™", you have the step-by-step process you need to go from Software Idea to Software Profits faster than you ever thought was possible.

Let me tell you...

These days, since I don't have employees anymore, I spend my free time flying stunt kites (it's one of my favorite hobbies), and while I'm doing it — I'm making more money than ever! (Even more than I made as a CTO! I'm thankful everyday for getting rid of that stress!)

I'm not tied to a boss or a time clock. My wife and I head out of town any time we feel like it. I work when I want and where I want. I wouldn't trade my lifestyle as a software developer — for anything in the world.

Hey Ben —

Adam Lok I come from a programming background and I know how useful this book can be for anybody who is truly serious about building a profitable software business on the Internet. Software development is not a difficult process and your book successfully shows how anyone (not just a programmer) can do it by following your step-by-step system. Your writing style is clear and the book does not have any technical jargons that would seem alien to non-techies. Kudos to you!

In particular, I like your BluePrint method which I feel the technique really stood out — it's practical and simple enough. This section alone is worth the price of the book especially when planning is the most crucial aspect of any software development project, speaking from my own experience. You've done a fantastic job, congratulations!

Adam Lok

You see —

It could take you years and a small fortune to figure out how to build profitable software products. Now you won't have to. I did all the hard work over many years so you wouldn't have to.

In "Software Secrets—Exposed!™", I reveal the world-class secrets in coming up with hot, profitable software. I show you step-by-step how to generate ideas for software, transform the ideas into software, and build pure profit by marketing it online.

"Ok, Enough Already ... Tell Me What I Get!"

Ok, let me lay it out for you —

Here's what you get with the full course:

You get my e-manual "Software Secrets—Exposed!™" we've been talking about, the huge how-to guide that will reveal all the secrets you need to build a successful software business from scratch.

You'll get all the tips, techniques and strategies for making software building magic happen.

I've been told that I was nuts to offer this package for anything less than $250.

In fact...

One guy even said I should put a sticker price of $500 on it — simply to keep everyone's hands off the material — it was too powerful.

I gave some serious thought to the price — and realized that my goal isn't to get rich with this package. I'm making plenty of money doing exactly what the book is about — creating and selling software.

Bob Chambers I'm an engineer and publisher who has always been intimated by programers and software development until now! After reading Ben Prater's "Software Secrets—Exposed!™" I know I can create software.

And I know anyone else can do the same, even if you're not "technical". His "Software Secrets—Exposed!™" is very inspirational and exciting.

Plus Ben takes you step-by-step through everything you need to know about software, including coming up with the idea, development, programming, and marketing.

He gives you a cookbook approach that's so easy to follow, and when you do you'll have your own successful software empire."

Bob Chambers

So —

Here's the deal — you get the entire package for — $149.00.

I'm confident you'll easily save $149.00 on any project you touch. In reality, I know you'll save much more — many hundreds, even thousands of dollars.

Once you stop saving — you'll be making tons of cash with the project you just built! Many of the book's proud owners have told me that it has been a lifesaver for their own projects. (That's what every author strives for!)

Wow Ben...

Steve Matuszak "Software Secrets—Exposed!™" really covers the subject. The "blueprint" alone is worth the price of the whole package. It actually saves money because once you get started right, you don't have to go back and do it over. Good work!

Stephen A. Matuszak
Online Information Marketing Coach

WAIT! WAIT! For a Short Time —

I don't know if I should be doing this —

But if you order "Software Secrets—Exposed!™" — you get the whole enchilada, including the bonuses you'll read about in a second, for $49.95.

Am I serious?

I'm serious — but my wife thinks I'm going crazy. (And maybe I am!) Everything — $49.95.

One other thing — I'm only selling 5,000 copies of this course. After the 5,000th copy is sold, I'm permanently retiring the course. You will never find it on the market again.

Huh? That's right — I'm interested in getting this course in the hands of people that are serious and ready to take action in the world of Software Product Development. And I want the people who are ready — to have the edge on everyone else.

Make me a deal — if you plan on grabbing "Software Secrets—Exposed!™" and then just sitting on it — please, please don't buy it — you'll only be taking the opportunity away from someone else, okay?

Order "Software Secrets—Exposed!™" today if you want to ensure you'll get everything for an incredible $49.95.

But That's Not It!

I Want to Make Sure You
Can't Say 'No' to this Package...

I'm including six bonuses with this package — they'll be incrementally sent to you after you order.

Take a look:

FREE Instant Bonus Gift #1:

4.5 Hour Video Presentation

Do you learn better by watching a movie, rather than trying to thumb your way through hundreds of pages through some dumb book?

Don't worry, that's how most people are, so I've created a PowerPoint presentation and dictated the entire book from start to finish as I step through the slides one by one, to make sure you understand EXACTLY what's being said. You get the exact same info, but you can absorb all of it in a couple of hours instead of days or weeks.

Just sit back and hit the play button and have a notebook handy to take notes -- you're going to need them!

I've exported the videos in Adobe Flash format... so they will play on any computer -- Mac or PC -- on any browser, just have the Flash plugin installed.

Value: $497

FREE Instant Bonus Gift #2:

6-Disc MP3 Audio

Did you know that if you listened to some sort of instructional audio CD for during your daily commute to work or school...

After 3 years, you would have the equivalent of a 2-year college education?

It's true!

I understand that you might be a person that's always on-the-go. For that very reason I've also produced an audio dictation of the book available in MP3 format.

Got a portable MP3 player like an iPod? Great, drag these MP3 files over to your iPod and listen to them at the gym. If you went to the gym every day for an hour, you'd know everything you needed to know about software creation -- and more -- in under a week!

Heck, if you listened to these audios during your trip TO the gym... then at the gym... then your trip back home from the gym, you would know everything in just a couple of days.

Even if you DON'T have an MP3 player, you can drag these files into any CD burning program and it will burn as an audio CD. Pop it in your car's CD player while you drive. Listen to these audios while you wash your dishes or are about to fall asleep. Your choice!

Value: $97

FREE 7-Day Bonus Gift #3:

Complete Sample Blueprint

Requests for a complete sample BluePrint have been overwhelming since introducing "Software Secrets—Exposed!™".

So I put my pen to the paper and drafted a complete, solid BluePrint that you can use as a template when developing your own software.

You get a full 30-pages of information, including screen shots and more! You're gonna love it! I know you'll enjoy having this in your library — you'll get this bonus right away!

Value: $249

FREE 15-Day Bonus Gift #4:

Report: "FutureSoft Report™: Tracking the Gorilla!"

For the last three years, Microsoft has secretly been putting together its "Master Plan" for nailing down its dominance in the coming decade — "the digital decade".

However — to make this report a reality, I had to get an inside seat on the beta program Microsoft was using to test out all its new high-end stuff.

In this FutureSoft Report, I want to show you exactly what I learned — and point blank what Microsoft is doing and how you can get on the fast-track to profiting from their coming move.

Value: $24

FREE 30-Day Bonus Gift #5:

Report: "FutureSoft Report™: The Net — Supercharged!"

In this hot FutureSoft™ report, I reveal the secret software you need to be building today that is going to be sizzling hot next year.

For the last year, there have been tremors that this class of software had the potential to completely change the ways things are being done online.

You can bet that in a few short months, you'll find me exclusively creating this type of software!

This is one of those "Blow-Your-Mind" can't-forget type of reports. Hang on — this one will be a wild ride.

Value: $24

FREE 60-Day Bonus Gift #6:

The Complete "No-Holds-Barred" Interview

For years, I've molded "almost there" software into "tank-killers" — killer apps that scope out and destroy the competition.

I've been asked how this process works — in my mind, on paper, and in the software.

To give you a birds-eye view on how I make this happen, I opened up during an interview and "bared all" so that anyone else could follow the process step-by-step.

Value: $39

I put my calculator to the numbers — and you'll be getting SIX BONUSES — worth over $930 in additional value when you buy this package — for only $149.00 $49.95.

I want to take my system one step further. You're going to get my risk-free, 60-day money-back guarantee:

If "Software Secrets—Exposed!™" Doesn't Work for You After Two Months — I'll Buy It Back!

Here's how it works:

Try "Software Secrets—Exposed!™" for 60-days —

Put my ideas and techniques to the test in your own software project. They say, "The Proof Is In The Pudding." See if my pudding works. If you find that this package hasn't made you or saved you money 10x over, let me know — I'll buy back the package at full price.

I recently bought Ben's book, "Software Secrets—Exposed!™" and from the minute I started reading it, it was un-put-down-able. I read the whole thing in an hour and then went back and made careful notes. Like many, I had some notions about developing software, but had no idea what to do next.

People I spoke with told me to stop dreaming, since there was no way I was going to compete with the big guys. Frankly speaking, Ben's book changed all that. I now find myself right in the middle of a project, and my excitement level hasn't waned yet. If you're serious about getting into the software product development business, buy this book. Read it carefully. Apply what you learn. And don't look back.

For me, the section on blueprinting was the most useful, because that is the very nub of any software development endeavor. Ben unfurled before me a lucid, methodical roadmap. All I had to do was follow. I also greatly enjoyed learning about marketing, sales, and follow-up.

I am especially interested in integrating web-based apps with client-based ones, and Ben wonderfully showed me the way. He's approachable, very knowledgeable, and wisely helpful with his critiques, comments and suggestions.

For me, Ben's book is perfect. What more can I say.

— Nirmal Dass


Be the next Bill Gates. If you sell information on the net, this product will absolutely blow your mind, as the profit potential is astronomical. An easy read and a e-book destined to be a classic read.


I've read through your "Software Secrets—Exposed!™" report twice since I received it last week. Your BluePrint is a great way to design a project. I've started using it for a project that I hope to market soon. The information in your report is well worth the cost and I plan on earning many times the cost from marketing my own software products.


Dave Burniston

Independent Representative
Retire Quickly Corporation

— And You Can't Lose, Unless You Don't Grab This Package Today —

When you have this complete guide in your hands, I think you'll agree that the $149.00 $49.95 was a tiny investment compared to the dizzying amount of money you can make with just one successful software project.


BenJamin Prater Robert Plank

P.S. Just think! You'll never have to suffer through the pain and hassle of trying to develop a Software Project on your own — now you'll have a proven guide that shows you how to do it — step by step.

P.P.S. If you've ever wanted to strike it out on your own — there is NO better business today than the software business. You have nothing to lose with my 100% Money Back Guarantee. You have 60-days to make or save at least 10x your money back, or I'll take the package back. You can not lose.

P.P.P.S. You may not have much time left before my special offer runs out. Today it's $149.00 $49.95, tomorrow the price may jump $50 or be gone altogether. Grab "Software Secrets—Exposed!™" today before it's too late! (And don't forget — you take home all 4 bonuses!)

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